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China's fashion jewelry and watch industry has positive projections for the year ahead, even while rising material costs threaten to curb profitability. Suppliers are continuing to improve efficiency and material sourcing strategies to create savings.
In 2009, overseas sales declined by 2 percent year on year to $2.2 billion. Export volume decreased at the same rate to more than 184.5 million kilograms of fashion jewelry and 577 million timepieces.
A surge, however, was seen in December, with revenue registering 39 percent higher than the previous corresponding period. Rebounding demand in foreign markets and higher prices caused by elevated metal rates both contributed to growth.
Companies expect orders to continue increasing throughout 2010. Among the suppliers surveyed for this report, 94 percent are optimistic of a boost in overseas sales. About one-third of them are even projecting exports to climb more than 20 percent.
This report covers anklets, bangles, bracelets, brooches, chokers, earrings, necklaces, pendants, rings, and classic, fashion, multifunction and sports watches.
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