Receive Report Overview
China's sports equipment industry is adopting a cautious stance for the rest of 2009 through 2010. While anticipating that business will improve as economic conditions get better, suppliers are actively stimulating demand to boost sales and reduce risk. Many are also taking this opportunity to veer away from price competition and enhance long-term competitiveness.
In coming months, expecting raw material costs to be relatively stable, a number of companies will maintain the quotes of existing models to encourage repeat and additional orders.
In line with this strategy, several are investing in advanced machinery to streamline operations, cut labor costs and reduce losses from production wastage and defects. Many are also reducing promotional expenses.
The report covers the major types of sporting goods exported from China, namely golf equipment, rackets, skates and skateboards, sports balls, winter and water sports equipment, inflatable boats, and protective gear.
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